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	<title>Comments on: BRAND EQUITY BE DAMNED—Go ahead&#8211;build a house on land you don’t own!</title>
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	<link>http://brandaideblog.com/advertising/brand-equity-be-damned%e2%80%94go-ahead-build-a-house-on-land-you-don%e2%80%99t-own/</link>
	<description>BrandAide:  Trademark, Intellectual Property and Cyber Law</description>
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		<title>By: Bob Mair</title>
		<link>http://brandaideblog.com/advertising/brand-equity-be-damned%e2%80%94go-ahead-build-a-house-on-land-you-don%e2%80%99t-own/comment-page-1/#comment-4</link>
		<dc:creator>Bob Mair</dc:creator>
		<pubDate>Sat, 05 Apr 2008 16:48:20 +0000</pubDate>
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		<description>Your knowledge and education on trademarks, brand equity and how it relates to my business has been invaluable!</description>
		<content:encoded><![CDATA[<p>Your knowledge and education on trademarks, brand equity and how it relates to my business has been invaluable!</p>
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