<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: HOTELS.COM, HOW GENERIC—TRADEMARK LOST ITS LUGGAGE!</title>
	<atom:link href="http://brandaideblog.com/advertising/hotels-com-how-generic%e2%80%94trademark-lost-its-luggage/feed/" rel="self" type="application/rss+xml" />
	<link>http://brandaideblog.com/advertising/hotels-com-how-generic%e2%80%94trademark-lost-its-luggage/</link>
	<description>BrandAide:  Trademark, Intellectual Property and Cyber Law</description>
	<lastBuildDate>Wed, 03 Aug 2011 10:49:43 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
	<item>
		<title>By: Joe Gordon</title>
		<link>http://brandaideblog.com/advertising/hotels-com-how-generic%e2%80%94trademark-lost-its-luggage/comment-page-1/#comment-282</link>
		<dc:creator>Joe Gordon</dc:creator>
		<pubDate>Fri, 26 Feb 2010 05:19:42 +0000</pubDate>
		<guid isPermaLink="false">http://brandaideblog.com/?p=337#comment-282</guid>
		<description>Thank god for this ruling. Of course there can only be one Hotels.com. This is not why they&#039;ve spent large volumes of money. They have spent the money for one reason...so they could go after anyone and everyone with the hotel or hotels in or as part of their domain with udrp disputes and trademark infringement claims. Anyone who believes otherwise is on something very strong. I am someone who knows.  I am the owner of a generic .net and my direct competitor in the same business who owns the corresponding.com which ranks #1 in google throughout all searches related to the industry has hired a lawyer to try to find a way to go after me. Again thank god for the hotels.com ruling. This company now knows they have no trademark case. They have tried to have phony customers call me to see if I would pass myself off as them to no avail and they still persist with even more nefarious schemes as prescibed by their hired guns. Why do they do this you ask? Because millions of dollars of venture capital is on the line if this company can create an online brand out of the generic term. All I want is to do business on the generic domain I rightlfully own. I have a branded corporation as well but the benefits to having both a brand with generics is enormous eg. Campbells Soup owning soups.com. Anyone who thinks that Hotels.com should receive a trademark is not living in the real world as this was nothing but a not so inconsipcuous attempt to eradicate competition and gain market share. Fortunately the courts saw right through this and pulled the curtains closed on them and the rug out from under them.</description>
		<content:encoded><![CDATA[<p>Thank god for this ruling. Of course there can only be one Hotels.com. This is not why they&#8217;ve spent large volumes of money. They have spent the money for one reason&#8230;so they could go after anyone and everyone with the hotel or hotels in or as part of their domain with udrp disputes and trademark infringement claims. Anyone who believes otherwise is on something very strong. I am someone who knows.  I am the owner of a generic .net and my direct competitor in the same business who owns the corresponding.com which ranks #1 in google throughout all searches related to the industry has hired a lawyer to try to find a way to go after me. Again thank god for the hotels.com ruling. This company now knows they have no trademark case. They have tried to have phony customers call me to see if I would pass myself off as them to no avail and they still persist with even more nefarious schemes as prescibed by their hired guns. Why do they do this you ask? Because millions of dollars of venture capital is on the line if this company can create an online brand out of the generic term. All I want is to do business on the generic domain I rightlfully own. I have a branded corporation as well but the benefits to having both a brand with generics is enormous eg. Campbells Soup owning soups.com. Anyone who thinks that Hotels.com should receive a trademark is not living in the real world as this was nothing but a not so inconsipcuous attempt to eradicate competition and gain market share. Fortunately the courts saw right through this and pulled the curtains closed on them and the rug out from under them.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Claudio Albarellos</title>
		<link>http://brandaideblog.com/advertising/hotels-com-how-generic%e2%80%94trademark-lost-its-luggage/comment-page-1/#comment-167</link>
		<dc:creator>Claudio Albarellos</dc:creator>
		<pubDate>Thu, 19 Nov 2009 20:08:58 +0000</pubDate>
		<guid isPermaLink="false">http://brandaideblog.com/?p=337#comment-167</guid>
		<description>Dear Cheryl: Great and very interesting article!!!! Without doubts a trademark is diferent to a domain name, a trademark can be a domain name but not always a domain name could be a trademark, specially as these cases showed in your article of generic words. A trademark may be eligible for registration, or registrable, if amongst other things it performs the essential trademark function, and has distinctive character.  Claudio Albarellos. Argentina.</description>
		<content:encoded><![CDATA[<p>Dear Cheryl: Great and very interesting article!!!! Without doubts a trademark is diferent to a domain name, a trademark can be a domain name but not always a domain name could be a trademark, specially as these cases showed in your article of generic words. A trademark may be eligible for registration, or registrable, if amongst other things it performs the essential trademark function, and has distinctive character.  Claudio Albarellos. Argentina.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ricardo Solar</title>
		<link>http://brandaideblog.com/advertising/hotels-com-how-generic%e2%80%94trademark-lost-its-luggage/comment-page-1/#comment-159</link>
		<dc:creator>Ricardo Solar</dc:creator>
		<pubDate>Sat, 07 Nov 2009 17:10:54 +0000</pubDate>
		<guid isPermaLink="false">http://brandaideblog.com/?p=337#comment-159</guid>
		<description>Very interesting article Sheryl. They went for the big keyword but forgot about uniqueness. The trade-off was big. 
Take care
Ricardo</description>
		<content:encoded><![CDATA[<p>Very interesting article Sheryl. They went for the big keyword but forgot about uniqueness. The trade-off was big.<br />
Take care<br />
Ricardo</p>
]]></content:encoded>
	</item>
</channel>
</rss>

