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FACEBOOK for Business-and my 11-11 Birthday
© Cheryl Hodgson 2009 | Posted on November 13, 2009
November 11, Veterans Day, my birthday and that "mystical" number 11-11 (so I'm told). This year it marked my conversion to FaceBook. While I've had a Facebook page for some time, it was only earlier in the week that I logged in and started learning the darned system. I had just finished listening in on a wonderful social media teleclass conducted by Kerianne Mellott. http://marketingmakesmesmile.com.
After some fiddling around I was finally able to configure updates to come to my phone by text message. (Still have not quite got the wall thing down). Wednesday dawned to a steady stream of "Happy Birthday" text messages coming from Facebook Friends. I've never felt quite so popular or loved on my birthday! Who would have known that Facebook would bring me one of my best birthdays ever!
Then there's the business thing. Is my Facebook about staying in touch with my 21 year old rocker nephew, his mother, or engaging with my trademark and intellectual property clients, or potential clients? Is it about building my personal brand? Maybe some of all? As the week closes, I happened upon an interesting piece in the NY Times on how customers are engaging with businesses through Face Book. A great little piece (even if I can't get the link to work!) http://www.nytimes.com/2009/11/12/business/smallbusiness/12guide.html?em
Looking back this year, many of us have been disappointed in our government and our systems. A feeling of powerlessless can set in if one is not mindful. No wonder the ability to build community on line and have one's voice heard and acknowledged by others is becoming a national obsession. Maybe all this social media is a great thing after all!
Technorati Tags: facebook, Intellectual Property, social media, Trademarks
2 Comments »

November 13th, 2009 at 11:20 pm
I’m so glad you had a great birthday. Isn’t that interesting how good a place like Facebook can make you feel? It’s true and so valuable. It happened to me on my July bday this year, too. A bit surprising, but very lovely. I love how technology allows us to communicate and share our thoughts quickly – taking away the possibility to let life get in our way and then lose the opportunity to share something with someone special.
Glad you’re getting into this more! Way to go. xoxo
November 14th, 2009 at 10:27 am
Dear Kerianne:
Loved your teleclass. Very pointed and helpful tips on to effectively use these platforms. I’m so looking forward to seeing where it will be a couple of years from now!